Rise From The Ashes

How Nicole built a business from her darkest breakdown

Baz Porter® Episode 103

The breakdown wasn't the end it was Nicole's beginning.

In part two of Nicole Borgi's story, she reveals how losing everything during COVID became the catalyst for building something extraordinary. When Vegas shut down, her security career vanished. Her law enforcement relationship crumbled. Family rifts cost her connection with her daughter.

Most people would have stayed down. Nicole got strategic.

She shares the raw truth about rebuilding from nothing how she turned her "huge mess" into a mission that's now changing lives. From avatar technology platforms to the Pain Point Podcast, Nicole proves that your lowest moment can become your launching pad.

This isn't your typical "bounce back" story. It's about using pain as fuel, finding purpose in chaos, and building something meaningful when everything falls apart.

Nicole's honest account of reinvention will hit you where it counts. She doesn't sugarcoat the struggle or skip the messy middle. Instead, she shows exactly how to transform crisis into opportunity.

Perfect for anyone facing their own breakdown, entrepreneurs building from scratch, or women ready to turn their pain into power.

Your darkest moment might be your greatest beginning.

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If this podcast has been landing deep… if each story feels like it’s peeling back something raw and real in you… then don’t ignore that.

Every guest you’ve heard made the same decision: to stop performing and start healing.

Now it’s your turn.

Take the Silent Collapse Diagnostic. It’s not a quiz. It’s a wake-up tool for women who are done pretending they’re fine.

No fluff. No journaling prompts. Just a straight-up mirror into where you’re silently collapsing behind the mask of success.

If you're serious about reclaiming your energy, your clarity, your life start there.

Because breakthrough doesn’t begin with doing more. It begins with finally seeing what’s been stealing your power.

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Learn more about Baz Porter at www.bazporter.com

Speaker 1:

Ladies and gentlemen, welcome back to episode two. We're here with Nicole. We were just talking about what happened in COVID and some crazy stuff in the world that we all know about, but what happened out of that was she found herself. She rediscovered her life, her mission and, more importantly, how to serve other people at a much higher level, which is what she does now. Nicole, what's really going on in your world right now and what are you focused on? How do you support, not just on the platforms and social media, but how do you guide a client through that process into getting their message out?

Speaker 2:

It is a great question and sharing that it is really so important and it's integral to find the strategy and a structure that can always be copied and pasted from client to client at the smallest point. But now that I found that and see what formula works, the best on the foundation is really having an assessment and a discussion. Are we alchemically aligned? Are we solo aligned to work together? And are you ready to be seen? Because if you're not ready to be seen and heard, if you're not ready to sell, your products won't get seen and in an energy perspective, you can do a little cloak and dagger on yourself if you're not ready to come out. So once you energetically come out of that closet and you're ready to spice the world up with your goods and your wares, then we can have that conversation. And what are you ready for? So if you're ready really to streamline and just get on that and share what is going to align with your clients, how is that structure going to align? And it's so important to understand that your services you're here to sell your services because people want to buy them, they want to find you. You can't be the best kept secret. They can't find you. So if you're hiding under a rock, then nobody's really going to find you and but you know when you're ready to come out and you're ready to find that exposure and present yourself to the world. And now that the cotillion, it's time for that cotillion and that event to happen. Who's aligned with you?

Speaker 2:

And I feel that sometimes the pain point of stages and why a lot of people don't want to do this is because they've had an event. They put it out. They put it on for free, they did three days out of the shoot and then they had anybody and everybody that took their energy. They didn't accept a hand up, they didn't accept any assistance. They just went out there and said, hey, I'm going to run a stage. It takes work and it takes guidance. You can pay a few bucks in the front end and have somebody guide you and share with you this wonderful moment and to take on any harsh burdens so you can shine and you don't have to toggle the switches and hit the buttons or run the chat. You can just stand back. But when it's that time and you're ready to do it, now you can present your best self instead of really just burning yourself into the ground and be like I'm never going to do this again, whether it's recorded or not.

Speaker 2:

Who is out there supporting you? Are your speakers supporting you? And it's so integral to have a group of people and know who your avatar is, even for the stage.

Speaker 1:

Yeah, I love that advice I put on a summit I think the early part of last year. I think the early part of last year. It was called Phoenix Voices. It's very successful, but for about two or three months before the event I was getting all the speakers doing all the promo stuff, making all the scripts work, making sure they were all on time, links out, et cetera. So I know exactly what you're talking about. The success comes with a team.

Speaker 1:

Now I did it on my own because I was stupid and I thought I could do it and I thought it was good fun. But looking back on it, I was like no, I'm not ever doing that again. And for me, if I'm going to because I probably will be doing that again in the future I could hire someone like you. This is a speaker's list, this is when we're going to do it. How do we build up the marketing for it? And also, how do we get that message out, not just for myself but for the other speakers involved. If someone came to you like that, what are the values that you're looking for but you're not looking for first? So who will you absolutely not work with, no matter what?

Speaker 2:

Good question. There are people I have said nope, sorry, not going to work with you. I've got boundaries and I don't want to lose my hair, and I'm not because I'm going to tear it out.

Speaker 2:

I might tear yours out too. But no, really, don't get good side. It's really saying to. But no, really, don't get good side. It's really saying are you ready to listen? Are you ready to be guided? Are you coachable?

Speaker 2:

If you're not coachable and I'm sure you see this, baz, as a coach certain people just aren't coachable. They're not ready to listen to certain things, and so this is simple. It's not or is easy, not necessarily simple, and people like to overcomplicate things, and I love my creative people. They're so wonderful and coaches and they're healing and they have the best intentions. However, you can't be impulsive. It's not just gonna work itself out and you have to have some type of plan because if you just get in a conversation, not everybody wants to listen to your conversation. They're not going to buy your VIP package and they're not going to come back. So it's really, if you're ready to be coached, if you're ready to do maybe here's one to two very simple tasks have you done this before? Have you implemented this before? Are you ready? It's just something, even as easy as as are you reaching out and engaging on your social media platform, on something like LinkedIn? If you're looking for solopreneurs, let's just say you're looking for entrepreneurs, you have a great AI tip you want to share with them. That will help coaches. So they can just let that set it and forget it and walk away from it and go heal the world.

Speaker 2:

They don't comment on other people's posts. There's no engagement If you can't engage on your social media. It's a ghost town. Cue the music right. Nobody's coming, the wind's blowing, the dirt's getting kicked up, there's tumbleweeds. If nobody's engaging, if you're not engaging and you haven't posted in six months, or you have six different accounts and you don't remember which one you use or who you talk to, who's good or who's not All of a sudden you come in and now you're posting 12 times a day for three days. If you haven't done this, okay, that's what I'm here for. But if you're not able to do that and you can't do it, for whatever the reason is, it's your own reason, it's your own personal journey. But if you're unable to do that one thing by talking to other people, by communicating and building no trust.

Speaker 2:

So they come to your event, so they take your invitation and they say, hey, oh cool. I see Baz on LinkedIn all the time. He comments on my post. I want to go to his wonderful summit. Of course you're going to say yes when you put out that invite, but if I don't remember you, I don't know who I'm engaging with and I don't remember if I like you or not. Sorry, see ya.

Speaker 2:

Then nobody's coming to your event, nobody wants to stay with your event. And is that event going to correlate? And is it going to speak to your healers or your coaches? So if you're a healer and you have an event and most of your healers want to hear some simple tips on business of how to be maybe more creative with something like AI genius and create pictures, or maybe they want something like hey, I want a better sound bowl for my Reiki class. They want to hear about why is that sound bowl hit 432? This one doesn't. Does it resonate? They want to hear cool things like that. They want cool toys to make their life better and to heal the world.

Speaker 2:

But if you have someone come in and talk about snakes and puppies, it doesn't really work together. So are we sending the correct messages? Is everybody on the right path? And it is actually very simple. But you want to make sure that you have that good message and you're ready to do that. If you're not, it's okay to learn. But really are you going to support this? Because, as coaches or consultants, if we can't take that burden on, it's not healthy for us, it's not healthy for our business, and then we start to change who we are and we're no longer having fun. So why even show up? That's why I quit my nine to five.

Speaker 1:

I love what you do because you serve on the back end, but you have so much wisdom in order to allow someone to have that space to get their message out. And a lot of people say they do that thing.

Speaker 1:

But I've noticed from my own journey that they don't deliver or they fall short of the promise because they haven't got connections, they haven't got the knowledge or the capability to follow through or sometimes even the integrity to follow through what they need to say but what I like about you is you have the background, you connect the dots to find out what their audience wants, and then your client clients, depending on the case is coachable for you to say this is what your clients, your audience wants, this is what I propose, this is the map. Is that about right?

Speaker 2:

Absolutely. Here's the blueprint, here's how it works and I'll show you how it is and I believe a lot of it is, especially in coaching, it's in training, it's mentorship. I'm not going to carry you through it you got to pay me double for it but and I'm not going to drag you along but I would like to show you how that works and share with you how to implement that. And that's as easy as it is. And once it aligns, then it all works together, as long as you are ethically and morally in that space to do great, because the other, the last pain point of someone that I would not work with, would absolutely be somebody that's not got the integrity or the ethics to complete the process, because then my name's on it and say I don't want to share a stage with you in any form or fashion.

Speaker 1:

For the person that you do want to work with. What's the pinnacle? What do they look like? How do they get hold of you? What does the process look like when they, when they, come to you?

Speaker 2:

So if a client wants to come to me, it would be somebody just like you, baz, who has a clientele, knows who your clients are, has talked to your clients, has a group and a tribe and a following that's warm and understands the level of your clients. Even if you have an email list, that's perfectly fine. Are you engaged and are you sharing the right message? So those clients that are ready to engage and say, hey, I'm ready to have a summit, I want to make a little money. Maybe even they have a cause, like I like to share with my clients for a cause marketing. So your cause can be puppies and kittens, or for me it's as a chairwoman confronting domestic violence. I share, taking a portion of the proceeds and sharing it with a nonprofit or something that you want to serve and be in services. It's a smaller version of buying a Subaru where they plant a tree that you'll never see, but you're doing this yourself and you're sharing it is, but it is a marketing hook. So what a better way to do it than actually it be in service?

Speaker 2:

And I do love clients that collaborate and affiliate. So the tribes that want to say hey, I want you not just to buy my product. But let's get the group of speakers, let's get a panel together, let's have a fireside chat. Let's network let's get on a call and get to know each other, because you're going to find these speakers down the road in some other type of network. They might be on another event and so you want to see them again. You want them to be proud to be on the stage with you so that they'll support you and you can support them. You know that they are good people.

Speaker 1:

I love that and I think you mentioned something very key there about collaboration but also doing things for a higher cause. One of the things that I did no, I didn't do it with Phoenix Voices, but what I did was I allowed the speakers to come in and they could advertise to their audience and any of the VIP tickets they sold. I allowed them to keep all the proceeds. It wasn't about me making money from their platform. It was about a huge collaboration. The event was actually called phoenix voices, so it was about people rising up, coming together. The next level for that I don't know when it will be, but I want it to have a non-profit attached to it and start advertising through their networks and actually build a virtual summit that actually people can come in and get value from. But it's not just the information, it's about doing good and paying it forward. What you're speaking to now is what I love doing, and that's collaborating, elevating other people. Why do you do it?

Speaker 2:

Well, it's part of business for one. You have to know and trust. You have to work with people so they'll work with you again. You have to be ethical and moral and do the right thing. It's the same when we think of nonprofits. In this case it's to share. So the stages I share and another underlying cause that I share with one of the workshops I have coming up it's prosperity, aligned to teach financial freedom.

Speaker 2:

But how can I do that without collaborators? How can I change? I don't want to change one person, I want to change millions. So, in order to change millions and to really serve the community, that's why I got in. Law enforcement didn't work out all that well.

Speaker 2:

But to really change the community, what I realized, looking years back, doing some soul searching of when I was younger when you change the community, you change the home. Which I so badly tried to change, the energy and the structure and the love in my home and my family didn't work out that well. And I believe it's. Education and knowledge is great, it's all good, it can sit in the library forever. If you don't utilize the knowledge, it's like getting a download from spirit and not taking heed. Okay, spirit, I'm not taking heed. You know what happens. You don't get that abundance or you don't listen to that sign, you may go down the wrong path. And so in doing so, I can change millions of people by changing the community, educating people.

Speaker 2:

I can fish or I can go buy a fish. Here's a buck to go buy a fish, or I can teach you to fish. What is the way to do that? How do we walk the walk? We could talk about it all day. I can post sunshine posts and rose stuff and have a happy Monday and really find out how that person really is.

Speaker 2:

What is their truth? The truth is getting in community. The truth is being in service, and it's in service that I find that enrichment. If I don't do something like that to keep myself busy, I have a very hectic mind. So I work out, I drink water, go look at the crocs by the lake, whatever, but it's being in service that is so soul enriching. That's what I'm here for, and in order to really step the way that I talk, walk the walk I have to be in service, and the way to do that is to mentor and show people how we can move forward in life, how we can split the script on the 1%.

Speaker 2:

So now the 99% is richer. We're getting left behind. The more technology, the more money we have, the less that we are doing. We are talking about it all the time. We get on our soapbox and I can scream into my microphone. Nobody's listening. How do I do? I can change, I can tell people. Here's a little something If you have financial freedom, you'll leave that bad house because financial freedom. This way you can go, move into your own home. If business, if you can get on a stage and sell your products and have a call to action always, then people know about you. They buy your stuff. That's how they support you. Instead of me giving you $100,000, wouldn't it be better for me to teach you how to invest it and get your own?

Speaker 1:

Yeah, 100%, yeah, 100%. This is what I like about people like you, because you've you're coming from the experience. But it's not just, it's not about you. It's about paying it forward, education and then elevation of our future. If people want to get hold of you, nicole, how do they do it? I know through LinkedIn. Is there a website they can go to? Is? Is there something you can direct them to?

Speaker 2:

Oh, absolutely, thanks for that. Yeah, everything is Nicole Borgy, so it's NicoleBorgycom B-O-R-G-H-I. If you're listening. There's no hole with the Nicole, but it's all my name, whether it's Twitter or LinkedIn. I'm pretty much on LinkedIn, much on LinkedIn. It's easier for me. It's a little clearer, less hectic than everything else. That way I don't tend to troll or get crazy, but stay off the other platforms I have a little too much fun. But really it's Nicole Borgi everywhere. If anybody just wants to have a chat, I'm really open to. Let's just really find out what can help you move your business forward so people can learn more about you and you can change the world too. You can help out.

Speaker 1:

This is Nicole. Thank you very much for sharing time with me For my listeners. Please go and check Nicole out. Go on LinkedIn If you need to get hold of her and you need an introduction, please let me know Happy to do an introduction because I will vet you before you come through. And, nicole, thank you very much for your time, your love, your energy and also thank you very much for your time, your love, your energy and also who you serve in the world. It's been a pleasure, privilege, and if there's anything else I can do for you, please let me know myself and Nicole. I'll see you soon. Have an amazing day on purpose and remember keep rising, my friends.

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Rise From The Ashes

Baz Porter®